August 16 has been announced as the date for the Lucozade Sport 10 Kilometer Fun Run Reloaded, an event that provides leverage for Lagosians to revel in the fun of running to maintain a healthy lifestyle. It is the second edition of the event sponsored by GlaxoSmithKline Consumer Nigeria Limited (GSK) as the maiden edition held on November 23 2013. Continue...
GSK, makers of Lucozade Sport isotonic drink and the Lagos State Ministry of Youth, Sport and Social Development are collaborating to organize the 10 kilometers Marathon Fun Run to provide vent for health conscious Lagosians and fitness lovers to live out their passion in a secure and friendly event. The Memorandum of Understanding for the partnership was signed last year and culminated in the first race, which had a number of corporates and individuals registering and participating in the event that ended with a colorful ceremony at the Muri Okunola Park on Victoria Island.
Dubbed the Lucozade Sport Lagos City 10km Fun Run, the event is targeted at Staff of Blue Chip organizations, Businessmen and women, professional athletes and students of tertiary institutions who otherwise may not have all the time to keep fit through regular exercises at the gym.
According to Justin Korteasa, the Managing Director of GSK, " the race which comes under our flagship sport engagement brand, Lucozade Sport is another contribution of GSK to the emerging Lagos Mega City concept. We have Route Plan that commences with a Start Point in Marina and having every runner converge on the Finish Point at Muri Okunola Park in Victoria Island".
The event was last year endorsed by the Lagos State Athletics Association, which serves as the Technical Partners. Participation in the event is expected to have teams from leading corporate organizations and professional marathon runners. Forms are already available at the Teslim Balogun Stadium, Lagos State Athletics Association, Rowe Park, Connect Marketing Office at Motorways, Alausa and online at www.lagoscity10kmrun.com.
It has so far remained the major running event in Lagos State in the last two years and Lucozade Sport has been sponsoring several other events including the Lagos Cyclefest and the Lucozade Sport Open Air Workout which were all aimed at promoting healthy living in the citizens.
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